Ideas and InsightsFrom our expert authors

May 7 2013

Salesforce and ERP: To Integrate or To Not Integrate?

ERP, Integration, Salesforce

Integrating Salesforce and ERP. That is THE question that every Manufacturing company that is evaluating Salesforce and ERP needs to answer.  Having helped many Manufacturers answer this question we thought it would be helpful to share our findings with you. There are many ways to slice and dice the analysis on how this should be…

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Written by Paul Vranas

Apr 29 2013

Forward Thinking Manufacturers are Integrating Their ERP with Salesforce CRM

ERP, Salesforce

Why does ERP and CRM integration make sense for your manufacturing enterprise? Lets get one thing out of the way: Integrating your Enterprise Resource Planning (ERP) application which allows you to manage finance, inventory and receivables with your Customer Relationship Management (CRM) application which manages relationships, support, upsells will provide dramatic ROI improvements on both investments. In…

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Apr 15 2013

Benioff: Becoming a Customer Company – New Vision For Sales & Marketing


When the president and founder of the world-leading CRM presents a new paradigm for Sales & Marketing organizations, I tend to listen. Such was the case when Marc Benioff, CEO of presented his “Customer Company” vision this past February. In maintaining your competitive edge, Benioff challenges us to satisfy 8 questions on your road…

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Written by Paul Vranas

Apr 1 2013

Adventures with BPMs and the Propath

ERP, Tips & Tricks

My background is in science, and I love experiments that expand my knowledge of a system. I had a hunch there was more than met the eye with BPMs and I wanted to understand how they really worked; I’d seen a few instances of unexpected behavior when databases were backed-up and restored that I wanted…

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Written by admin admin

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