Salesforce
Customer Spotlight: Julie from BioTek at Dreamforce
With Dreamforce now officially in full swing, we wanted to cap our Dreamforce series (we’ve previously discussed tips and tricks with our own Juel Hood and Jeff Rogers, as well as first-timer Freda at Yaskawa Motoman) with one more customer spotlight: Julie Murray at BioTek. She, like Jeff and Juel, is a Dreamforce veteran. Read…
Read MoreWhat I’m Looking Forward to at Dreamforce 15, Part II: Lightning
As I mentioned in the last post, I’m really looking forward to Dreamforce this year, especially so I can learn more about Lightning. The consulting team at Luxent is well on their way to being Lightning ready to fully support our customers as they decide if or when Lightning is right for them. We are in…
Read MoreLuxent Customer Spotlight: Freda / Yaskawa Motoman at Dreamforce
We spent a few minutes chatting with one of our customers, Freda at Yaskawa Motoman, talking about her first trip to Dreamforce next week; we came away even more impressed than before! Read more to find out why . . . What’s your plan for Dreamforce? I’m going through an intensive Salesforce admin training and,…
Read MoreSalesforce Service Cloud: Native Functionality (Part 3)
In addition to custom elements that Luxent designs and implements as part of Salesforce Service Cloud (find our previous posts here and here), our company can also implement standard features that are a part of the native, out-of-the-box Service Cloud. Knowledge base While a standard component of Service Cloud, Luxent set up three categories for…
Read MoreDreamforce 15 Tips from Salesforce Rock Star Jeff Rogers
Jeff Rogers is a Salesforce Consultant at Luxent. Having attended four previous events, he is also a Dreamforce expert. We spent a few minutes picking his brain, hoping to glean any tips and tricks he’d offer fellow Dreamforce attendees and to see what he’s most looking forward to. What are some tips and tricks you…
Read MoreLuxent’s Top Dreamforce 15 Sessions (Manufacturing)
Are you attending Dreamforce 15? Deciding what sessions to attend and how to best spend your time can be overwhelming–there are so many great options at Dreamforce! Here are the manufacturing-specific sessions we’re looking forward to so you can plan: Have You Considered Cloud ERP? We’ll examine common challenges faced by manufacturing and distribution companies that…
Read MoreDreamforce 15 Keynotes To Highlight
Dreamforce is coming upon us, once again! What are some sessions you’re looking forward to? Here are the keynotes we’ve got highlighted on our calendars: Tuesday, September 15 9am-10am: Rick Welts and Bob Myers, Golden State Warriors Rick Welts, President and Chief of Operations, and Bob Myers, General Manager, took a big risk last year in…
Read MoreThe Aftermath of NOT Using Marketing Automation for Webinar Promotion
A couple months ago, I wrote about how Pardot and marketing automation have helped to make webinar registration seamless–both for our customers and visitors, and for us on the back end. Everything I said in that blog post is true, and then some, as I found out last week. As a quick refresher, here’s some of…
Read MoreInfographic: Pardot Marketing Automation
Only 23% of sales professionals say marketers consistently deliver sales-ready leads. – BtoB magazine 79% of top-performing companies have been using marketing automation for more than 2 years. – Gleanster “Q3 2013 Marketing Automation Benchmark” The stats above show both a challenge and an opportunity for marketers. Marketing automation can help provide sales with better…
Read MoreThe 5 W’s of Marketing Automation, Part 2
The second in a two-part series; you can find the first part here. WHO Who should be involved in a move to marketing automation? Like any major IT project, implementing marketing automation will involve many stakeholders across most areas of the organization. Typically, the Marketing team will be the primary drivers of the project, bringing…
Read MoreThe 5 W’s of Marketing Automation, Part I
“Automation” is the buzzword of the day in many businesses, and marketing shops are no exception. Over the next several weeks, we’ll take a look at the “Five W’s of Marketing Automation” to help get your team up to speed on the technology trend that’s here to stay. First, let’s take a look at what…
Read MoreSalesforce Service Cloud by Luxent: Part-Standard, Part-Custom, All Seamless
Salesforce Service Cloud offers a holistic approach to customer service on top of the powerful salesforce.com platform, helping you manage all of your cases better and faster. Service Cloud offers flexibility, mobility, and an ability for customer services reps to have a 360 degree view of the customer. Specifically, Service Cloud integrates service channels seamlessly…
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