As I was preparing for a Halloween scary movie marathon, I got to thinking about the cliche of a stalker/tormenter calling and breathing heavily into the phone, usually to terrorize someone trapped home alone, and just how horrifying it would be. In particular, my mind goes to Drew Barrymore in Scream which gave me nightmares for weeks. What…
Laura Monn Ginsburg
Morris, MN, USA Fuel Equipment Manufacturer www.westmor-ind.com This success story is an update to our previous Westmor case study. Westmor Industries, based in Morris, Minnesota, is North America’s largest fueling equipment and services provider. Founded in 1972, Westmor offers a full line of petroleum and liquid handling parts and equipment. Since 2007, annual sales have tripled…
Laura Monn Ginsburg
Greenwood, DE, USA Modular Home Manufacturer www.beracahhomes.com Beracah Homes is a new home builder that specializes in customer-designed modular homes, townhouses, duplexes, passive houses, and light commercial projects. Based in Delaware and building with customers throughout the Northeast and Mid-Atlantic, Beracah Homes is quickly scaling to keep up with its growth. “We’re constantly building quotes…
Laura Monn GinsburgCheck out the recording of our webinar with Avalara here. When it comes to getting the most of your ERP investment, sometimes you have to look beyond the platform itself. Purpose-built applications, particularly those that are certified to work with your system, are the easiest way to seamlessly add functionality and improve your users’ experience….
Laura Monn Ginsburg
Automation is a hot topic these days as more and more solutions help businesses streamline manual processes. When it comes to considering what you should automate, it can be overwhelming to think through which processes and teams can gain the most from automation. In working with manufacturers and distributors of all sizes, my recommendation is…
Allan Ward
Reading a recent blog post by one of our partners, NetSuite, I came across a very interesting point about how drastically marketing has changed in recent years: “[T]he last five years have seen the rise of the era of integrated marketing, during which buyer behavior has been reshaped by the Internet. Buyers have changed the…
Laura Thompson
